Make space for your creativity...
“My goal is to help artists realize their visions, know their rights, and stand up for them. Through flexible studio management and artist coaching, I empower artists to focus on the essence of their work – the creative process.”
Svenja Schuhbauer, Artist Coach and Studio Manager
Make space for your creativity...
“My goal is to help artists realize their visions, know their rights, and stand up for them. Through flexible studio management and artist coaching, I empower artists to focus on the essence of their work – the creative process.”
Svenja Schuhbauer, Artist Coach and Studio Manager
Atelier Management Berlin (est 2017) supports visual artists at various stages in their careers working in all kinds of media, including painting, sculpture, installation, photography, film, sound and performance art. Discretion has the highest priority in order to enable a trustful cooperation.
Atelier Management Berlin (est 2017) supports visual artists at various stages in their careers working in all kinds of media, including painting, sculpture, installation, photography, film, sound and performance art. Discretion has the highest priority in order to enable a trustful cooperation.
About me
I am Svenja, the founder of Atelier Management Berlin. I am known for being empathetic and giving you open and honest tips on how to discover your full potential as an artist and create the career you want.
More than a decade of experience in the art world has enabled me to build strong relationships with artists, curators, gallerists, journalists and production companies and to understand the hidden codes and rules in the art market.
I have worked with established artists, whom I support with my flexible studio management, and with emerging artists, whom I coach. I offer a unique combination of management expertise and deep knowledge of art theory, which I acquired during my studies of Contemporary Art Theory (MA) at Goldsmiths College in London and Cultural and Communication Management (BA) at Zeppelin University in Friedrichshafen.
During my seven years as Associate Director at gallery Capitain Petzel, Berlin I had the opportunity to work with renowned international artists such as Karla Black, Natalie Czech, Wade Guyton, Maria Lassnig, Robert Longo, Amy Sillman and Christopher Williams. This experience has prepared me perfectly for the realization of my vision to help artists’ studios professionalize and grow.
My Services
STUDIO MANAGEMENT
References
When is flexible studio management right for you?
You have achieved a certain level of success as a visual artist, you work with institutions, galleries and the press, and maybe you even teach. You want to have enough time for your creative practice, yet you feel overwhelmed by administrative tasks. Really you just want to focus on what you chose the profession for – creating artworks and developing new artistic ideas waiting to be realized.
Hiring a studio manager full-time is not an option. You need support, but at the same time you want to dive deep into your creative practice – without being disturbed by anyone in the studio. You are tired of feeling overworked and stressed, yet you must appear absolutely professional.
With my flexible studio management, I help you gain control by building sustainable structures for your studio.
I take the burden off your shoulders by taking over tasks and conversations that you would like to avoid. With great enthusiasm I am the consultant at your side, whom you can ask everything about the mechanisms of the contemporary art market. Your decisive advantage is that I always act exclusively in your interest, in order to provide relief and ultimately increase your income.
My passion is to help artists realize their artistic visions and empower them to know and stand up for their rights.
Aspects of the Studio Management – you choose
Exhibition Management
Gallery Liaison
Artwork Archive
Finance
Transport and Loans
Art Production Management
Art in Public Space
Press and Media
Publications
Studio Management – Arrange first short free strategy session
Studio Management
- ARTIST COACHING -
What artists say about my coaching
Building a Career as an Artist
My coaching offer is right for you if….
✓ …you already have an artistic practice but you know that you are not yet realizing your full potential.
✓ …you know that you should be able to make a living from your art.
✓ …you want to gain confidence so that your professional appearance reflects the quality of your art.
✓ …you want to learn how to build the right structures in your studio in order to be successful in the long run and continue to grow.
✓ …you no longer want to be overwhelmed with issues such as finances and taxes.
✓ …you finally want to know how prices for artworks are determined.
✓ …you are ready to take your artistic career into your own hands instead of waiting to be discovered.
How you will benefit from coaching
- Recognizing your potential
- Support to define and achieve your goals
- Clarity on what your next steps are
- Inspiration and empowerment
- Develop and implement a strategy to communicate your artwork
- Confidence to present yourself
- Support in the decision making processes
- Gaining negotiation confidence
Regular coachings or a one time consultation - both options are available
Coaching focus points – you choose:
Artistic development, market mechanisms, pricing, presentation of work, contracts with museums and galleries, certificates, professionalization, studio visits, networking, self-confidence, self-management, applying for grants and residencies, project planning, marketing, online presence, social media planning, public relations/PR
Coachings can be arranged via Zoom or in person in Berlin
75 Min 95€ incl. VAT
